“Responsible Nomads” Livestock Raw Material Traceability System
In a pioneering move, HUNLEG introduces a first-of-its-kind innovation in the fashion industry – Please scan the Raw Material Traceability QR Code on the left.
With this QR code, found on each product's label, you can trace the journey of the raw materials in your knitwear right back to the nomadic herder families who contributed to it. We believe in complete transparency, allowing you to witness the story behind your garment, from the vast pastures to your closet.
The Nomadic Connection
In the shadow of the mighty Khangai Mountains, where the nomadic herder families have roamed for generations, the journey began. HUNLEG's founders embarked on a quest to bridge the gap between luxury and sustainability, guided by the vision of honoring the nomadic way of life while championing the cause of eco-friendliness. Their first step was to establish a direct connection with these herders, to learn from them, support them, and intertwine their stories with the fabric of the brand.
Empowering Change with Traceable Transparency
Partnering with herders to create sustainable wool products brings multiple benefits, including improving their livelihoods and increasing their income.
Embracing eco-friendly practices ensures ethical treatment of animals while positively impacting the environment. This collaborative effort fosters a responsible approach to wool production, benefiting both herders and the ecosystem.
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Green Pasture Project
As part of our commitment to sustainability, we collaborate with the Mongolian National Federation of Pasture User Groups, for the Green Pasture Project.
This project offers innovative financial incentives to encourage herders to adopt sustainable rangeland and herd management practices.
By registering with the "Responsible Nomads" traceability system, herders participate in monitoring and compliance operations, supporting responsible herding practices for sustainable rangeland and livestock management.
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